Photo: Naufal Shidqi / Pexels
The world’s most famous puzzle has come home. More than 50 years after it was invented, the Rubik’s Cube is being made in Hungary again, Euronews reported on 14 November 2026.
Robots in Jászberény
Inventor Ernő Rubik, now 82, opened a new automated production line in the town of Jászberény. Robotic arms assemble and test the cubes, and the plant is expected to turn out up to one million of them a year.
From 27 wooden blocks to a global craze
Rubik built the first version in 1974, while he was teaching design in Budapest, using 27 small wooden blocks. It went on sale in Hungary in 1977 as the Magic Cube. Then the world caught on: about 200 million cubes were sold during the first big boom between 1980 and 1983.
Why it still clicks
Few toys survive half a century, and fewer return to their birthplace. For Hungary, the new line is a small industrial comeback with a big symbol attached. For everyone else, it is a reminder that a simple idea, built from a handful of blocks, can still keep the world twisting.
Photo: Naufal Shidqi / Pexels
